Photo: adapti.io
DDAmanda Research | Special Report
A company built around the Ballengee Group, an MLB agency with 150+ pro clients, expanding into NIL and AI-driven brand matching, trading around $1.20.
Symbol: ADTI
Photo: adapti.io
Over the last decade, more than $50 billion of institutional capital has flowed into sport. Franchise valuations are climbing, media rights are moving toward $70 billion annually, and sponsorship markets continue to expand across geographies. But the most interesting shift isn't just who is buying teams — it's where the smartest money is positioning itself within the ecosystem: representation.
In the last twelve months alone, several of the largest deals in the industry's history have landed inside the sports agency space specifically. Several institutional investors are circling these assets not because they are just an “agency,” but because of what they have quietly become: a scaled platform sitting inside the commercial engine of global sport.
Goldman's private equity arm took a majority stake in Excel Sports Management, valuing the agency (clients include Caitlin Clark and Tiger Woods) at close to $1 billion — one of the largest-ever institutional investments in athlete representation.
TKO Group Holdings (parent of UFC and WWE) closed its acquisition of IMG, On Location, and Professional Bull Riders from Endeavor Group Holdings in an all-equity transaction valued at $3.25 billion.
Silver Lake completed a $25 billion take-private of Endeavor, the parent of WME and, at the time, IMG — validating the vertically integrated representation-plus-media-rights model at the largest scale yet seen in the sector.
Providence Equity, already a 60% owner since 2022, agreed to buy out founder Casey Wasserman's remaining stake, valuing the full agency at approximately $3.4 billion — up from the roughly $3 billion valuation floated when the sale process began in February 2026.
At this level, it isn't really about having more clients. It's about being involved in more deals. Every time a player signs a contract, a brand spends on sponsorship, or a club or league looks to monetize its assets, a good agency is often somewhere in that process. It doesn't own the team or the league, but it still earns from the deal.
As player salaries rise, agencies benefit through commissions. As sponsorship spending increases, agencies benefit through advisory and placement fees. As clubs and leagues get better at monetizing their assets, agencies benefit through brand and media work — all without owning anything as expensive as a team, a stadium, or media rights. They aren't digging for gold. They're selling the tools to everyone who is.
Adapti's business is built as one connected system across high school, college, and professional athletes, rather than a group of agents working separately. One relationship can lead to multiple opportunities: contracts, sponsorships, media work, and more, all within the same platform.
That's also the thesis behind the institutional capital chasing agencies more broadly. Investors aren't betting on a handful of star agents or short-term dealmaking. They're betting on a platform that keeps generating deals and sits in the middle of how money flows through sport.
Sources: Sportico, TKO / IMG, TheWrap.
The Investment Case
An Operating MLB Sports Agency With Recurring Commission Revenue, Expanding Into NIL and Layering on AI-Driven Brand Matching
Adapti, Inc. (OTC: ADTI) is a Nevada corporation, formerly Scepter Holdings, built around its acquisition of The Ballengee Group, a Dallas-based MLB representation agency with over 150 MLB and MiLB clients and 75+ NIL and amateur athletes, including All-Star and standout names such as Seth Lugo, Ke'Bryan Hayes, Spencer Steer, Jordan Hicks, Ernie Clement, and Jonathan Aranda. Player contract commissions have reportedly exceeded $5 million annually for several consecutive years, giving Adapti a recurring revenue base most early-stage OTC companies lack. In April 2026 Adapti added Levelution Sports Agency to expand into the NIL market, and is developing AdaptAI, a proprietary platform intended to pair brands with athletes and influencers. The company is still posting consolidated net losses and a working capital deficit, so integration execution and the path to consolidated profitability remain the central questions for this stock.
Sources: StockAnalysis, Yahoo Finance, Adapti.io, SEC EDGAR, Adapti Investor Overview (5/20/26)
Photo: adapti.io
The Ballengee Group is a full-service MLB and NIL representation agency based in Dallas, Texas, handling contract negotiations, marketing deals, public relations, and brand partnerships for its athletes.
Ernie Clement, Blue Jays. Photo: adapti.io
Victor Scott II, Cardinals. Photo: adapti.io
Source: Ballengee Group Media Kit, 2026.
Source: Adapti, Inc. investor materials.
Source: Adapti, Inc. investor materials and SEC Form 8-K, Jul 23, 2025.
Company Website: Adapti.io
Ballengee Group: ballengeegroup.com
SEC EDGAR Filing History: All ADTI Filings
OTC Markets Profile: ADTI on OTC Markets
Adapti Contact: Omar Karim, President & CRO — 714-493-4192 — omar@adapti.io
Investor Relations: Baystone Group — 410-825-3930 — info@baystonegp.com
Summary
Adapti, trading around $1.20 with a market cap of approximately $10.4 million as of May 20, 2026, is built around the Ballengee Group, an operating MLB sports agency with 150+ pro clients and 75+ NIL athletes that has reportedly generated $5 million-plus in annual player commissions for several consecutive years. Total trailing twelve month revenue of approximately $3.66 million has been reported in SEC filings, but the company remains unprofitable at the consolidated level with a working capital deficit and going concern disclosures. The April 2026 Levelution Sports acquisition and the AdaptAI platform represent growth optionality on top of the established commission base. Investors should weigh the recurring revenue and named-client roster against the dilution, liquidity, and execution risks typical of small OTC companies.
Disclaimer: This report is for informational and educational purposes only and does not constitute investment advice. It is not to be considered as an offer to buy or sell securities of any type. OTC penny stocks are highly speculative and carry significant risk of total loss. Adapti, Inc. has reported net losses, a working capital deficit, and going concern disclosures. Some figures in this report are drawn from Adapti's own investor materials and the Ballengee Group Media Kit and reflect management's views rather than independent verification; Baystone Group has been compensated to provide investor relations services for Adapti. Always do your own due diligence and consult with a licensed financial advisor before making investment decisions. DDAmanda may hold a position in ADTI. Data current as of August 22, 2026.